Broadcasting diversity

Broadcasting diversity

MISA Malawi is campaigning for legislative, institutional and policy changes that enhance an independent, pluralistic and sustainable three-tier system of broadcasting in line with regional and international instruments and standards on broadcasting, including the African Charter on Broadcasting (PDF).

The three-tier system of broadcasting, which includes community, public and commercial broadcasting, enhances diversity and can help combat the domination of state broadcasters and the exclusion of minority voices.

MISA Malawi is advocating for:

Community broadcasting

Community media is operated in the community, for the community, about the community and by the community. It is independent, free from political or commercial interference and can provide public platforms for debate and discussion, and also promote social agendas.

The reach of community media, particularly radio, means it provides information and a platform of expression to rural and remote, grassroots communities that may not be represented in other media. The main challenge faced by community radio in Malawi is the difficulty in sustaining themselves beyond initial donor seed money.

Public service broadcasting

Public service broadcasting is created, financed and controlled by the public, for the public. It is neither commercial nor state-owned, and is therefore free from political or commercial interference.

Public service broadcasting informs, educates and entertains. It is an essential part of a pluralistic, diverse broadcasting sector.

MISA Malawi is lobbying for the transformation of the Malawi Broadcasting Corporation from a state broadcaster into a public service broadcaster. It is also advocating for the independence of the Malawi Communications Regulatory Authority.